Outbound lead generation
B2B lead generation agency
Outbound lead generation for B2B companies. We build the list, write and send the outreach, answer replies and book calls with buyers who match a definition you approve. Target up to 25,000 new contacts a month.
This is outbound lead generation. We start the conversation with people who were not already looking for you. If you want inbound leads from ads and landing pages, see paid social.
Programs start from $2,000 a month
- Before launch
- you sign this
Title or role.
Company size.
Industry and region.
A stated problem or interest.
A meeting accepted on your calendar.
A polite reply is not a lead.
What a lead generation agency does
A B2B lead generation agency finds the companies and people who fit your market, reaches them by email and LinkedIn, handles the replies, and books calls with the ones who are interested.
The work is a verified list, outreach you approve, and a person on the replies. A file of names with nobody answering is not the service.
Be Leaded runs that as outbound. You approve who counts as a fit before the first send, and appointment setting is where an accepted call lands on your calendar.
What we count as a qualified meeting
You sign off on a short checklist before launch. A polite reply is not a lead.
Founders and sales leaders
The people who hire this program. Many have already paid for "leads" that were the wrong job, or they do not want to find that out in month three.
The person on your calendar
A title or role, at a company size you would actually sell to. A champion can be in the thread. They are not a substitute for the person who can take the call.
The market you named
Industry and region, written down. The list is that market, not every company a data tool can export.
Six lines, agreed before anyone is contacted. If a reply misses one of them, it is not a lead and it does not get booked to pad a week.
Buyers describe the failure mode plainly. On Reddit, one founder said most of what an agency called a marketing qualified lead was an intern or someone in the wrong job. The fix they described was a checklist both sides wrote together: title, company, and the tools already in the account.
Names and companies are illustrative.
Harbor and Pine is a hotel group with 22 properties in the Southeast. Northline Supply sells commercial kitchen smallwares. The signed definition says: facilities director, groups with 8 to 40 properties, hotels, Southeast, and a stated mess in how each hotel orders on its own. A reply that says "send a one pager" is not a lead. A call with that facilities director, accepted on the seller's calendar, is.
- Title or role
- Company size
- Industry
- Region
- A stated problem or interest
- A meeting accepted on your calendar
Bring your ICP. We will draft the meeting definition with you on the call.
Services in the program
Cold email, LinkedIn, and meeting booking are the core. Cold calling and demand gen are part of the same Be Leaded program when the market needs them. Each card is one piece you can read on its own.
Cold email
Contacts checked before they are loaded, and sequences you read before they send.
Explore cold emailAppointment setting
A person handles the reply, and a call is accepted on your calendar or it does not count.
Explore appointment settingNotes sent from your team's own profiles, paced with the email rather than instead of it.
Explore LinkedInOutsourced SDR
The outbound work without recruiting someone to sit in the seat.
Explore outsourced SDRAI voice follow up
A voice agent calls an interested reply back and puts the conversation on the calendar.
Explore AI voiceDeliverability
Authentication, warmup, and placement checks so the email can reach the inbox.
Explore deliverabilityHow the program runs
The definition comes first. The list, the sending setup, and the copy follow it. The ICP is reviewed every week, not frozen on the day you onboarded.
Define the meeting
The checklist, signed off before anyone is contacted.
Build the lists
Companies and people who match it, verified before a send.
Domains and warmup
Separate sending domains, authenticated and warmed before the first send. Your company domain is not used for that volume.
Copy you approve
Nothing sends until you have read it.
Replies the same business day
An interested person gets a time on your calendar. A polite reply stops there.
Weekly ICP review
We update the definition from the threads you can read. It does not stay as the version from a single onboarding call.
A former agency employee wrote on Reddit that agencies keep the ICP you explained once, months earlier, and never correct it. The weekly review is the correction. You read every thread, and the targeting changes when the threads say it should.
What the infrastructure can carry
Program stats, not a promise about your market. The work page is illustrative examples only.
- 400K+
- Emails a day of sending capacity
- 99%
- Delivery rate across programs
- 49 to 51%
- Average open rate on newsletters
- 30+
- Client programs
Sending capacity is 400,000 emails a day. Delivery across programs is 99%. Newsletters average a 49 to 51% open rate. We run 30-plus client programs. Names and companies are illustrative.
You own the list and the replies
Your list and your replies stay yours when the program ends.
You can read every thread while the work is running, not only after it stops. When you leave, you take the contacts and the reply history with you. We do not hold a polite reply back as if it were ours.
An MSP buyer on Reddit said a larger firm did not turn over the bulk data when the work ended. That is the objection this section is for. The lists and replies are yours.
Why we do not sell a lead count
We commit to the work and the reporting, not a number of leads.
A promised count pushes the checklist wider so the number can be hit. The leads then include people who were polite and never booked, or people who could not buy.
On Reddit, buyers describe agencies that define a lead as a positive email reply, and agencies that will guarantee the amount of work and the reporting rather than a tally. That second version is the one we sell. The weekly report shows who was contacted, what they said, and which calls matched the checklist you approved.
Lead generation by industry
The checklist changes by market. These are the industries with a page today. The rest of the set is on industries.
B2B SaaS
Demos only when the contact matches the problem, the role, and the company size you wrote down.
Explore B2B SaaSIT services and MSPs
Regional companies in the size band you serve, with an operational problem stated in the reply.
Explore IT servicesM&A advisors and brokers
Owner conversations screened against a mandate you approve before the first note goes out.
Explore M&AProfessional services
The partner who will take the call, reached by email and LinkedIn, against a role you named.
Explore professional servicesAgencies, white label
Outbound under the agency's brand, using the same signed definition of a qualified meeting.
Explore white labelAgency, hiring an SDR, or pay per lead
Three ways to buy the same job. The difference is the cost type, how fast you are live, who keeps the data, and where the risk sits.
| Compared | Lead generation agency | Hiring an SDR | Pay per lead |
|---|---|---|---|
| Cost type | Monthly retainer. Programs start from $2,000 a month. | A salary you manage, plus the data and tools you buy. | A fee for each lead, using the vendor's definition of a lead. |
| Ramp | Faster to start. The list, the warmup, and the copy you approve come with the retainer. | You recruit and you manage. It makes sense once outbound is already proven. | Can look fast, because the vendor already runs a list. Read the definition before you compare speed. |
| Who owns the data | Your list and your replies stay yours when the program ends. | Your company owns what the hire builds, and you manage the person. | Often the vendor. An MSP buyer on Reddit said the firm did not turn over the bulk data when the work ended. |
| Risk | We do not sell a lead count. You can read every thread, and the checklist is the definition. | The risk is the hire, the management, and whether outbound is proven enough to staff. | Buyers on Reddit say pay per lead attracts tire kickers, and that a lead is often only a positive reply. |
Pay per lead, as buyers describe it on Reddit, pulls in people who were never going to buy, because the vendor gets paid on the lead rather than on a call that matched a checklist. If you want the retainer compared with staffing the seat, read outsourced SDR team. How a booked meeting is priced in the market is on appointment setting pricing.
Target up to 25,000 new contacts a month
Programs start from $2,000 a month.
Price depends on markets, channels and volume. Detail is on pricing. The outbound calculator sizes a program before you start.
- A written qualified meeting definition you approve before launch
- Verified lists built to that definition
- Cold email and LinkedIn, with copy you approve
- Separate sending domains and warmup before the first send
- Reply handling the same business day
- A weekly review that updates the ICP, with every thread visible to you
Looking for inbound leads from ads instead?
This page is outbound. We build the list and start the conversation. Ads are a different motion.
If you want people who already raised a hand, through Meta, Google, or LinkedIn ads, a landing page, and follow up on that inbound lead, that work is paid social. Do not hire this outbound program for an ads job, and do not hire an ads agency if what you need is a list and a first email.
Questions
What does a B2B lead generation agency do?
It finds the companies and people who fit your market, reaches them by email and LinkedIn, handles the replies, and books calls with the ones who are interested.
How much do lead generation services cost?
Programs start from $2,000 a month. Price depends on markets, channels and volume.
How many contacts do you reach?
Target up to 25,000 new contacts a month.
What counts as a qualified lead?
One that matches the checklist you approve before launch: role, company size, industry, region and a stated interest, with a call accepted on your calendar.
Do you guarantee a number of leads?
What we commit to is the work, the targeting you approved and full reporting.
Who owns the data when we stop?
The lists and replies are yours.
Is an agency better than hiring an SDR?
An agency is faster to start and includes data, domains and tools. A hire makes sense once outbound is proven and you can manage it.
Do you do inbound lead generation?
Our core is outbound. For ads and landing pages see paid social.
Related
Pages that answer the next question after this one.
Appointment setting
How a reply becomes a call on your calendar, against a definition you wrote down.
Read appointment settingFull cycle outbound
The longer build, when one program also covers the steps around the list and the booking.
Read full cycle outboundBest B2B lead generation agencies
A comparison for buyers still making a short list. This page is the offer, not the ranking.
Read the comparisonChoosing a cold email agency
Questions to ask before you sign, including what a lead means and who keeps the list.
Read the questionsOutsourced SDR team
When you want the outbound motion without opening an SDR req.
Read outsourced SDRCold email agency
The email channel inside this program: checked contacts and copy you approve.
Read cold emailTell us who you want to meet.
Thirty minutes with the founder. You'll leave with a clear picture of your market, what a campaign would look like and what it would cost.
Or email sales@beleaded.com