Meta Ads for distributors and wholesalers

Be Leaded runs Meta Ads for distributors and wholesalers. Facebook and Instagram campaigns for dealer recruitment, B2B account acquisition and retargeting, with lead forms into your CRM and follow up by email, text or voice within minutes. Ads produce the inquiry. Follow up is what puts the meeting on the calendar.

Meta Ads for distributors means the same Meta lead generation setup we run as a Meta and Google Ads program, scoped to wholesale and distribution. Instant forms or a landing page, retargeting, and lookalikes drawn from your customer list, and a reply within minutes so the lead does not go cold. When Meta sits next to outbound and newsletters, use our demand generation program.

Northline Industrial SupplySponsored

Open a wholesale account. Same week pricing for HVAC distributors in the Midwest.

Request pricingGet the form
  1. 0:00Wholesale account form sent, consent box checked
  2. 0:04Text: "Hi Dana, it is Alex at Northline. Got your account request. Does Thursday or Friday work?"
  3. 0:41Voice agent rings and checks territory and catalog interest
  4. 1:12Intro booked with your sales rep, Wed 10:30 AM
Sample ad plus the follow up that books the intro. The brand and the names are made up.

Built for distributor and wholesaler teams

Written for a COO who wants Meta Ads fully managed, not another report deck.

Wholesale and distribution

Distributor COOs

You already have a catalog and a sales floor. You need a steady flow of dealer and account leads that your team can take within the hour.

Channel growth

Dealer and reseller managers

Recruitment campaigns that explain the line in one screen and push serious dealers into a form your reps can work.

B2B account desks

Wholesale account teams

Account acquisition and retargeting against people who already visited a product page or started a form.

What we run on Meta

Campaign types that fit distribution, using the Meta capabilities already on our paid media page.

Dealer and reseller recruitment

Facebook and Instagram lead generation aimed at owners and buyers who could carry your line. Instant forms or a landing page, with the offer clear in one screen.

B2B account acquisition

Campaigns that open wholesale accounts or book an intro with your outside sales team. Audiences are split by intent, and we refresh creative before fatigue sets in.

Retargeting

People who visited a product page, opened a form or engaged with a prior ad see a tighter offer. Built from your customer list and site visitors the same way we build retargeting on every Meta program.

Lead forms into your CRM

Instant forms or landing pages with consent in plain view. Leads route into your CRM or inbox so your team, or our follow up, can act while the request is still warm.

Follow up in minutes

Texts, email and AI voice follow up tied to every lead, plus a sequence when a lead goes quiet. See AI voice follow up for how the call back works.

Lookalikes from your best accounts

Lookalike audiences built from your customer list so Meta finds firms that resemble the dealers and accounts you already win.

The full platform list, including Google search and LinkedIn when they fit, lives on our paid media page. This page stays on Meta for distributors and wholesalers.

Most Meta budgets leak after the click.

A dealer form that sits until morning is a lost account. We treat the click and the follow up as one job.

Creative

What usually happens

A single creative and one audience, left running until cost per lead doubles.

What we do

Multiple angles tested each week, with audiences split by intent, then creative is refreshed before fatigue shows up.

The form

What usually happens

An instant form lacking consent language, so you cannot text or call those leads.

What we do

We use a short form or landing page, and consent is captured in plain view, which means email, SMS and voice follow up stay allowed.

The follow up

What usually happens

Replies wait in a shared sheet until someone has time. By then they have called another distributor.

What we do

A text within minutes, then a voice agent or your team rings back, plus an email sequence for people who go quiet.

What you get

Ads, pages, forms and follow up sit with one team, so no step falls between them.

Meta campaign management

Facebook and Instagram campaigns for lead generation, using instant forms or landing pages, plus retargeting and lookalikes drawn from your customer list.

Landing pages and forms

Fast pages built around one offer, with consent language so you can follow up over text and voice.

Replies within minutes

Texts, email and AI voice follow up connected to every lead, and a sequence for anyone who stays silent.

Reporting on meetings

Cost per lead is only the start. We also report cost per booked appointment and per won account, since those are the numbers that matter.

Weekly testing

Angles, audiences and creative reviewed every week. What does not work gets cut. What works gets more budget.

A path into demand gen

When you want Meta beside outbound and newsletters in one plan, move up to demand generation. For list and email led programs, see B2B lead generation.

How it works

Live campaigns follow about two weeks after the first call.

  1. Day 1

    Opening call

    Your offer, your best dealers and accounts, your budget, and who works the new leads.

  2. Week 1

    Build

    The landing page, forms, tracking, audiences, opening creative and follow up sequences.

  3. Week 2

    Launch

    Campaigns launch with several angles. Follow up begins as soon as the first inquiry arrives.

  4. Each week

    Review the numbers

    Cost per lead and per booked appointment, plus what we paused and what we are testing next.

Is it a fit?

Works well for

  • Distributors and wholesalers with an offer that fits on one screen
  • Teams recruiting dealers or opening B2B accounts on Meta
  • Brands with a customer list you can use for lookalike and retargeting audiences
  • Teams that can handle a call or a booking inside the hour

Not a fit for

  • Offers that need a long education before a buyer would ask
  • A team that wants leads but has nobody ready to follow up with them
  • Programs that need Google or LinkedIn first. Start on our paid ads service and we will pick the platform on the call

Questions about Meta Ads for distributors

Ask anything else on the call.

What are Meta Ads for distributors?

Meta Ads for distributors are Facebook and Instagram campaigns built for wholesale and distribution firms. Be Leaded runs lead generation using instant forms or landing pages, plus retargeting and lookalikes drawn from your customer list, then replies to each lead by email, by text or by voice within minutes.

Which campaign types fit a distributor or wholesaler?

Dealer and reseller recruitment, B2B account acquisition, retargeting to people who already visited your site or opened a form, and lead forms that feed your CRM and follow up stack. Each one uses the same Meta lead generation setup we run for paid ads on Meta and Google.

Do you build the landing page and the form?

Yes. We build a short form or a landing page, and consent is captured in plain view, which means email, SMS and voice follow up stay allowed. Instant forms on Meta are an option when the offer fits one screen.

Do you do the follow up after the lead comes in?

Yes. That is the point. Each lead gets a text within minutes, then a voice agent or your team rings back, plus an email sequence if they go quiet. The form records consent, so all three channels stay open.

How soon do campaigns go live?

Live campaigns follow about two weeks after the first call. Week one covers the landing page, the forms, tracking, audiences, opening creative and follow up sequences. Week two is launch.

How soon will we see leads?

New leads usually show up a few days after launch. Cost per lead settles across the first few weeks as Meta learns and we cut what does not work.

Can Meta sit next to outbound or LinkedIn?

Yes. When you want Meta beside outbound and newsletters in one plan, aimed at booked calls, that program is demand generation. LinkedIn lead generation is a separate track when job titles and company lists matter more than Meta reach.

Related

Paid media on Meta and Google

Campaigns on Facebook, Instagram, Google and LinkedIn, with landing pages, lead capture and follow up by email, SMS and voice within minutes.

See the program
Related

Demand generation

Outbound, ads and newsletters in one plan aimed at booked calls.

See the program
Related

AI voice follow up

Agents that phone new inbound leads back and book the appointment. Opted in leads only.

See the program

Tell us which dealers and accounts you want.

Thirty minutes with the founder. You leave knowing how Meta would run for your line, what a campaign would look like, and whether this track fits your team.