Logistics and freight
Lead generation for logistics and freight companies
Shippers get pitched capacity every day. The emails that get answered are about their lanes, their new distribution center or the rebid they're about to run. We build shipper lists by lane and facility, write outreach on those triggers, and put meetings with logistics and operations leaders on your calendar.
- Subject
- Columbus lanes
Dana, congrats on the Columbus DC.
Shippers usually re-bid lanes in the first 90 days at a new site. We run dedicated reefer out of Ohio and can price your outbound lanes this week.
Worth a comparison before you lock rates?
Sam
Who we reach
VP and Director of Logistics
At shippers and manufacturers moving freight on the lanes you serve.
Transportation and operations managers
The people who run the rebid and pick the carriers on the shortlist.
Founders and owners
At smaller shippers, brokers and carriers who make the decision themselves.
What works in logistics
The specifics that make the difference between a campaign that books meetings and one that gets ignored.
- Triggers over templates: a new DC, a lane rebid, a peak season, a plant expansion
- Lists built by lane, facility and commodity, not just by job title
- Plain-text emails that read like a carrier rep wrote them, because they should
- LinkedIn alongside email for VP-level logistics contacts
- Follow-up that stops after four touches and returns next quarter
Questions
How do you find shippers for a carrier or 3PL?
We build lists from facility data, job postings, expansion news and company filters by industry and headcount, then verify every contact. A shipper opening a new DC or hiring a transportation manager is a stronger lead than any database row.
What reply rates do logistics campaigns get?
Well-targeted logistics outreach lands in the normal 3% to 5% band for B2B cold email, higher when the email is tied to a real trigger such as a rebid or a new site.
Do you work with freight brokers and logistics software?
Yes. Brokers and 3PLs use the same shipper outreach. Logistics software companies use it for demo booking with operations leaders.
How fast can a logistics campaign start?
About three weeks: domains warmed, lists built by lane and facility, and the first sequences approved.
Tell us who you want to meet.
Thirty minutes with the founder. You'll leave with a clear picture of your market, what a campaign would look like and what it would cost.
Or email sales@beleaded.com